Elevate Your Practice
Business Coaching for Chiropractors & Integrative Medical Practices
Is your chiropractic or integrative medical practice struggling, due to shrinking insurance payouts and patient coverage denials?
Are you trying to convert to a cash-based or hybrid model, but are having trouble closing treatment plans?
Have you been generating interested leads through marketing channels, but can’t get them scheduled for a new patient appointment?
Hi, I’m Holly Glass Herndon
Founder of HGH Consultants
Let Me Elevate Your Practice.
At HGH Consultants, we have over a decade of experience training doctors and their staff to run successful cash-based practices as well as how to convince patients to agree to non-insurance covered treatment plans.
Our simple 7-step sales process, the 7C’s of Sales, teaches you how to close lucrative treatment plans while retaining the integrity of a medical professional; so you do not come across as a used car salesman.
By utilizing the 7C’s of Sales process, you can continue to provide your patients with the highest level of medical care, while growing your revenue and improving your bottom line. Your patients will be living their healthiest lives and you will be making more money!
Comprehensive Business Coaching & Support Services
Education and Training on the Full 7C’s Sales Process
Education and Training on the Full 7C’s Sales Process
Learn how to communicate effectively with potential new patients from the moment they give you their contact information to the final day of their treatment plan. You will learn everything you need to say to convince them to move forward with care that is not covered by their insurance.
One-On-One Virtual Coaching Sessions
One-On-One Virtual Coaching Sessions
Together we will role play, rehearse and analyze your sales techniques to fully utilize the process to increase your close rates and revenue.
Marketing Lead Handling Training
Marketing Lead Handling Training
Someone has shown interest in learning more about what you do and has given you their contact information. We teach you what to do after that.
Phone Script, Email and Newsletter Templates / Printable Materials
Phone Script, Email and Newsletter Templates / Printable Materials
We provide customized phone scripts for scheduling new leads as well as email and newsletter content to help get patients back for their review of findings, follow up communication throughout treatment, and later retention and reactivation. In addition, we have printable materials we will teach you to utilize in the sales process.
Is Your Practice a Good Fit?
The 7C’s of Sales process includes targeted training, closing coaching, and materials specializing in multiple niches, including:
Hormone Restoration Therapy
Regenerative Medicine
Spinal Decompression
Knee-On-Trac Knee Decompression
Shockwave / Software / Laser / Redlight Therapy
Peripheral Neuropathy
…And more!
Client Testimonials
Nobody knows more about marketing and closing hormone replacement therapy packages than (Holly) does.
(Holly) is the best business coach I have ever encountered and I’ve been in business for 39 years.
I closed $40K in one month, just from (Holly’s) help.
Get in Touch
For more information on how HGH Consultants can help you grow your practice, fill out the form and a member of our team will contact you to schedule a free informational consultation and business evaluation.
Frequently Asked Questions
Will I have to change my entire sales process?
The 7C’s of Sales is a step-by-step process which can be utilized in its entirety, or selected parts can be integrated into your current routine. We will work with you to come up with a customized game plan to increase your revenue without substantially affecting the logistics of your office.
How much do your services cost?
Consulting packages start as low as $250/month, and plans will be customized based on your FREE initial consultation and business evaluation.
Can you help me retain patients through their entire treatment plan?
Yes! Through our Retention and Reactivation training, we will teach you simple steps you can take to keep patients engaged, lower no show and cancellation rates, and bring back those patients who have fallen off the map.
Will you work around my schedule?
Of course! We are happy to schedule coaching sessions on evenings or on weekends to make things more convenient for you.
Can you teach me what to do with the leads from marketing efforts who aren’t scheduling appointments?
We will help you rewrite your phone scripts, train your front office staff and provide templates for follow-up marketing to get more of those leads in the door. You paid for those leads…we will teach you to capitalize on them!
What’s the difference between a marketing lead and a referral lead?
A referral lead is already familiar with you, your practice, and (most likely) your prices because a friend or family member is a current patient. A marketing lead has no information at all… and no loyalty to you… so they are skeptical to begin treatment. We teach you how to communicate effectively with a marketing lead to convert them to new patients.
Will you work with my staff?
Sure! We are happy to work with any member of your team to improve their skills in customer service and upselling techniques. From the front office, to the medical assisting staff, to the practitioners themselves, everyone plays a role in helping the practice succeed financially. Let us train everyone on their essential role.